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/ˌɪndiˈɡoʊɡoʊ/
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(‘indiegogo’ is an ‘international crowdfunding website’ founded in ‘2008’ by ‘danae ringelmann’, ‘slava rubin’, and ‘eric schell’)
(its headquarters are in ‘san francisco’ (/ ‘california’))
(the site is one of the first sites to offer ‘crowdfunding’)
(‘indiegogo’ allows people to ‘solicit funds’ for an ‘idea’, ‘charity’, or ‘start-up business’)
(‘indiegogo’ charges a ‘5% fee’ on ‘contributions’)
(this charge is in addition to ‘stripe credit card processing charges’ of 3% + $0.30 per transaction)
(’15 million people’ visit the site each month)
(the site runs on a ‘rewards-based system’, meaning ‘donors’, ‘investors’, or ‘customers’ who are willing help to fund a ‘project’ or ‘product’ can ‘donate’ and ‘receive’ a ‘gift’, rather than an ‘equity stake’ in the ‘company’)
(following changes in ‘security + exchange commission rules’ earlier in ‘2016’, ‘indiegogo’ has partnered with ‘microventures’ to offer ‘equity-based campaigns’ beginning in ‘november 2016’, allowing ‘unaccredited investors’ to participate with ‘equity stakes’)
(in ‘2014’, ‘indiegogo’ launched ‘indiegogo life’, a service that people can use to raise money for ’emergencies’, ‘medical expenses’, ‘celebrations’, or other ‘life events’)
(‘indiegogo life’ did not charge a ‘platform fee’)
(in ‘2015’, ‘indiegogo life’ was renamed to ‘generosity.com’)
(‘donors’ use solely ‘credit cards’ to donate, and processing is conducted by ‘stripe’)
(stripe’s ‘processing fees’ of ‘3% plus 30 cents’ of every ‘donation’ still apply)
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(***BACK TO “CROWDFUNDING SERVICES″***)
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*TABLE OF CONTENTS*
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*”WE WON THE WAR”*
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