-as of [3 AUGUST 2024]-
.
*INSTAGRAM FEED*
*INSTAGRAM CAROUSEL*
*INSTAGRAM STORIES*
.
.
*THE [WIDTH] OF AN [INSTAGRAM POST] IS LIMITED TO* —>
-[320 PIXELS] MINIMUM-
–[1080 PIXELS] MAXIMUM-
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*HORIZONTAL LIMIT* —>
[1.91] : [1]
*ARQ* —> [1.91]
(a little more horizontal than 16:9)
(which has ARQ of [1.778])
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*VERTICAL LIMIT* —>
[4] : [5]
*ARQ* —> [0.8]
(less vertical than 9:16)
(which has ARQ of [0.563])
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*IF [WIDTH] IS [320 PIXELS]* —>
-[minimum height] is [167.54 PIXELS]-
(for [[1.91] : [1]] aspect ratio)
-[maximum height] is [400 PIXELS]-
(for [[4]:[5]] aspect ratio)
.
*IF [WIDTH] IS [1080 PIXELS]* —>
-[minimum height] is [566 PIXELS]-
(“565.45”)
(for [[1.91] : [1]] aspect ratio)
-[maximum height] is [1350 PIXELS]-
(for [[4]:[5]] aspect ratio)
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When you share a photo on Instagram, regardless of whether you’re using Instagram for iPhone or Android, we make sure to upload it at the best quality resolution possible (up to a width of 1080 pixels).
When you share a photo that has a width between 320 and 1080 pixels, we keep that photo at its original resolution as long as the photo’s aspect ratio is between 1.91:1 and 4:5
(a height between 566 and 1350 pixels with a width of 1080 pixels)
If the aspect ratio of your photo isn’t supported, it will be cropped to fit a supported ratio.
If you share a photo at a lower resolution, we enlarge it to a width of 320 pixels.
If you share a photo at a higher resolution, we size it down to a width of 1080 pixels
If you want to make sure that your photo is shared with a width of 1080 pixels:
Download the most recent version of the Instagram app.
Upload a photo with a width of at least 1080 pixels with an aspect ratio between 1.91:1 and 4:5
Make sure you’re using a phone with a high-quality camera as different phones have cameras of varying qualities.
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*instagram feed* –>
*file types* –>
.MP4
.MOV
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*minimum width* –>
500 pixels
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*maximum file size* –>
30 MB
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*maximum length* –>
120 seconds
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*maximum frame rate* –>
30 fps
.
*H.264 compression*
*square pixels*
*fixed frame rate*
*progressive scan*
*stereo AAC audio compression @ 128 kbps+*
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*instagram carousel video ads* –>
*minimum size* –>
600 x 600
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*INSTAGRAM STORIES* –>
*aspect ratio* –>
16:9 – 4:5
9:16
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*minimum size* –>
500 x 889
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*maximum length* –>
120 seconds
.
*maximum file size* –>
30 MB
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Marketing your products and services on social media is vital in the modern marketing domain.
Among several platforms available, Instagram stands out prominently for sharing captivating photos and engaging videos.
While instagram has always been a static post focused platform, it has recently shifted its focus towards short video posts.
However, navigating through Instagram posts and videos can be quite confusing, especially when it comes to understanding the ideal Instagram video length for different types of posts.
In this guide, we will look at the recommended Instagram video lengths for videos, stories, reels, and ads
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Instagram Video Length Limit
Instagram offers various types of post options for sharing videos.
Each of these have a specific maximum video length
.
There are five different kinds of video formats that Instagram provides
.
*the following are their maximum video lengths* —>
Instagram In feed video:
Up to 60 minutes
.
Instagram Story:
Up to 60 seconds
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Instagram Live:
Up to 4 hours
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Instagram Reels:
Up to 90 seconds
.
Instagram Video Ads:
Up to 120 seconds
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Note:
In case your videos are longer than the mentioned Instagram video lengths, then Instagram’s in-built trim feature will automatically trim it.
We have made videos for 150+ B2B & SaaS companies.
Explainer Video, Product Demo, Remote Video Testimonials, and more
.
Instagram Video Post Length
An Instagram video post refers to a video that is uploaded and shared on the feed.
It is visible in the posts section of the feed itself, next to the images.
Attached below is an example:
Instagram Video Post Length —>
Instagram’s in-feed video length ranges between 3 seconds to 60 minutes.
For video posts on Instagram that exceed 60 seconds, a preview of the video will be shown in the feed
.
Note:
Instagram video size is 1080 pixels x 1920 pixels
Aspect ratio is 9:16
.
To upload a video longer than 60 minutes on Instagram, you have 2 options:
1
trim the video using Instagram’s editing tools
.
2
upload it as a carousel post in segments
.
These methods allow you to work within Instagram’s video length restrictions and still share your desired content with your audience
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Instagram Stories Video Length
Instagram Stories are a feature on the Instagram platform that allows users to share photos and videos that disappear after 24 hours.
Instagram Stories Video Length —>
The maximum Instagram story video length is 60 seconds.
If a user adds a video to their Story that exceeds this limit, Instagram will automatically trim the video to fit within the 60-second timeframe
.
Note:
IG story size is 1080 pixels x 1920 pixels
Aspect ratio is 9:16
Stories can also manually be added to the “highlights” section, wherein it does not disappear after 24 hours.
Highlights are a collection of stories that users choose to display on their profile.
We know how to sell your story using your product UI
.
Instagram Reel Video Length
Instagram Reels is a tool on Instagram that lets users make and share short, vertical videos
It’s a way to create fun and creative clips within a short timeframe.
Instagram Reel Video Length
An Instagram Reel time limit is 90 seconds.
Reels have a dedicated section on Instagram where you can find and scroll through trending videos.
It can also be discovered on user profiles and within the Explore feed.
Note:
IG reel size is 1080 pixels x 1920 pixels
Aspect ratio is 9:16
Instagram Reels Instagram Stories
Broader reach through Explore section Immediate and temporary updates (Visible for 24 hours)
Longer video length (up to 90 seconds) Intimate connection with existing followers
Creative editing tools Real-time engagement features (polls, questions)
Content repurposing Showcase spontaneous moments
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IGTV Videos Length
IGTV stands for “Instagram TV”. It was a feature on Instagram that allowed users to share and watch longer-form videos.
However, Instagram has discontinued the standalone IGTV feature and shifted its focus towards video posts.
It has integrated IGTV with in-feed videos, creating a unified Instagram Video feature.
Users can now enjoy video content seamlessly in the Instagram feed, eliminating the need for a separate IGTV section.
We have made videos for 150+ B2B & SaaS companies.
Explainer Video, Product Demo, Remote Video Testimonials, and more
.
Instagram Live Video Length & Time Limit
Instagram Live is a feature on Instagram that lets users share videos in real-time with their followers.
It allows people to broadcast live videos and interact with their audience instantly.
Instagram Live Video Length Time Limit
The video length limit for Instagram Live is 4 hours.
If the live video is longer than 15 minutes, you can share it on your profile after it has ended
.
Instagram Video Ads Length
Instagram video ads are a form of advertising on the Instagram platform.
They utilize video content to promote products, services, or brands.
Instagram video ads are displayed within users’ feeds, stories, and explore pages in an organic format.
Instagram Video Ads Length
In-feed video ads can be between 3-120 seconds long
.
Note:
Instagram video size is 1080 pixels x 1920 pixels
Aspect ratio is 9:16
.
Looking to expand your brand with Instagram Story ads?
Content Beta specializes in B2B Tech, SaaS, and Software industries.
We offer high-quality video production services (b2b animated explainer videos, product demo videos, instagram video ads), design services (eBooks, Product GIFs, Display Ads, and podcast editing.
We provide transparent pricing, fast communication, quick turnaround, and efficient project management.
Our real-time project tracking dashboard enhances the experience.
Our team brings your ideas to life, ensuring they align with your brand and goals.
We recognize the importance of creating impactful Instagram video content that effectively communicates your brand message and engages your target audience.
Our skilled professionals specialize in scriptwriting, filming, editing, and post-production for top-notch Instagram video content
.
Conclusion
Understanding the ideal video lengths for Instagram posts, Stories, and Reels is essential for creating engaging content on this visual platform.
Videos are an effective means for showcasing your brand.
The number of video posts on Instagram are progressively increasing.
This highlights the effectiveness and popularity of using videos to engage with your audience on the platform.
By leveraging the power of video content on Instagram, you can enhance your brand presence, attract new followers, and make meaningful connections with your audience
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Frequently Asked Questions (FAQs)
What is the maximum video length for Instagram feed posts?
To post a video on your Instagram feed, it should have a duration between 3 seconds and 1 hour.
Videos shorter than 3 seconds or longer than 1 hour cannot be uploaded to your feed
.
Additionally, here are the lengths of instagram reels, stories and Lives:
IG reel length is 90 seconds
IG stories length is 60 seconds
IG Live length is 4 hours
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How long can Instagram Stories videos be?
Maximum instagram stories length is 60 seconds for videos.
.
What is the maximum length for Instagram Reels videos?
The maximum IG reels length for a video is now 90 seconds
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Do all users have the same video length limits on Instagram?
Yes, the video length limits on Instagram apply to all users regardless of their account size or verification status.
The maximum video length for each type of content (feed posts, Stories, Reels) is the same for everyone
.
Are there any recommended video lengths for maximum engagement on Instagram?
The ideal video length for maximum engagement on Instagram varies, but shorter videos generally perform better.
We have made videos for 150+ B2B & SaaS companies.
Explainer Video, Product Demo, Remote Video Testimonials, and more.
“Fast turnaround” “Easy to work”
www.contentbeta.com /instagram-video-length/
Instagram Video Length: A Guide for Posts, Stories, and Reels
Rishabh10-13 minutes
5/6/2024
Picture of Rishabh Pugalia
Instagram-Video-Length-Guide
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*👨🔬🕵️♀️🙇♀️*SKETCHES*🙇♂️👩🔬🕵️♂️*
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👈👈👈 ☜ *-VIDEO UPLOAD REQUIREMENTS-*
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*-[INSTAGRAM] INSTRUCTIONS-* ☞ 👉👉👉
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💕💝💖💓🖤💙🖤💙🖤💙🖤❤️💚💛🧡❣️💞💔💘❣️🧡💛💚❤️🖤💜🖤💙🖤💙🖤💗💖💝💘
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*🌈✨ *TABLE OF CONTENTS* ✨🌷*
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🔥🔥🔥🔥🔥🔥*we won the war* 🔥🔥🔥🔥🔥🔥